For six years, Jessica Smalley operated her hair salon in a small space at Fifth and Market streets in Perkasie. During particularly busy stretches, Jessica and her stylists felt like they didn’t have enough time to really get to know their clients.
“It was stressful,” she says. “It seemed like we were just pumping them out, trying to make room for the next client.”
Since purchasing the former Claire’s Flower Shop on Callowhill Road in December, space is no longer an issue. With more than 1,600-square feet — about three times more than her old space and more available for expansion — Dragonflies Healing Spa and Salon has become exactly the kind of relaxing, welcoming environment Jessica has long dreamed about providing for the Perkasie community.
“We can breathe,” she says with a smile.
Dragonflies recently hosted a Grand Opening celebration, complete with a ribbon cutting, refreshments, gift basket raffles to benefit Pennridge FISH and gift card specials.
Having all new equipment in a bright, sparkling new location, Dragonflies represents a momentous leap from the business Jessica says she opened in 2013 “just to feed my kids.”
For a while, it seemed as though Dragonflies would always be a “mom and pop shop on the corner,” she says. She had been looking at other locations for possible expansion but came up empty until Claire’s become available.
“The goal from when I opened back in 2013 was to eventually have a spa,” Jessica says. “I wanted it to be a place of healing, both mentally and physically, for our clients. That is what we are doing here now.”
In addition to haircuts and coloring, Dragonflies offers a variety of massages by therapist Donna Provest, manicures and pedicures, and eyelash extensions. Eventually, Jessica says she would like to add tanning and additional healing practices such as Reiki and Reflexology.
As it is, Jessica and her staff try to incorporate healing techniques into all their services. A shampoo, for example, includes a scalp massage while manicures and pedicures include hand and foot massages, she says.
“When you are touching people you are healing them,” she says. “We like to take our time with each client. We want it to be a relaxing experience where they can enjoy the atmosphere, talk to their stylist and leave here feeling better than when they came in.”
Smalley says she tries to keep her prices low compared to other spas so more people can afford the experience.
“We want everyone to be able to come here and enjoy all our services.”